An award-winning international real estate developer, Mered, has launched a residential tower called Iconic, which will be located in Dubai Internet City.
This is the developer’s flagship project in the United Arab Emirates and it is collaborating with Pininfarina, the Italian design house.
There are 311 premium ergonomic apartments that are part of the Mered project and they will also come with other key amenities.
Mered unveiled the project in a ceremony that was held in Dubai and the developer said that its name is the perfect embodiment of the vision of the project.
It would offer Mered’s iconic vision, Pininfarina’s iconic design and its future status as a landmark in the skyline of Dubai would also be iconic.
The developer said that construction quality is priority for the project, as they have to ensure excellence in every single detail.
There are a horde of world-class amenities associated with the tower that aim to enrich the lives of the residents.
These include a number of eateries, a private lounge, a well-equipped gym, diverse retail outlets, an infinity pool that offers stunning views and a children’s play area.
Every feature of the project has been curated carefully for providing an unparalleled living experience and it offers the perfect harmony of serene indulgence with the city buzz.
Moreover, it highlights the commitment of Pininfarina and Mered both of creating a space that is architecturally aesthetic and also functional.
The developer said that Iconic would redefine Dubai’s development standards because it would be a blend of craftsmanship with the latest technology and innovation with heritage for creating timeless value.
Numerous brokers attended the exclusive Mered event for a session that offered insightful discussions and networking opportunities in the UAE’s high-end property sector.
Diana Nilipovscaia, the CEO of Mered, said that Iconic was not simply another project in the luxury real estate industry of Dubai.
Instead, she said that the project was a step into the future and it would elevate the standard of urban living.
The CEO said that the project was the start of a new era for Mered and their aim was not only to create residences, but to provide timeless and distinguished destinations that will be a part of the emirate’s cityscape.
She added that located in the vibrant heart of Dubai, it would redefine the skyline as a beacon of innovative aesthetics and architecture.
She asserted that it was not just about offering ultra-luxury living, but was a harmony of visionary design elements and cutting-edge technology that would shape the future of urban living in the city.
Nilipovscaia said that the construction approach used for Iconic is forward-thinking and smart and the distinctive structure of Iconic would establish a new benchmark for interior sophistication and architecture.
According to her, the project has a fast-track development plan that would also include a design and contractor procurement stage of one year and then the main construction phase would take 3 years.
She said that Iconic would be a designer, high-quality and innovative living experience that would offer upscale living in Dubai.